NORWICH City and long-standing main club sponsor Aviva are working together to enrich the Carrow Road matchday experience for disabled supporters.
The Aviva Matchday Buddies
programme is designed to assist all supporters with disabilities or mobility issues during first-team fixtures at Carrow Road. It builds on the work Aviva and the club have carried out in partnership for a number of years with a team of matchday volunteers, led by Aviva employee and Canaries’ fan Debbie Tooke
and Norwich City’s Disability Liaison Officer, Stephen Graham
The scheme will be enhanced on March 1st when City welcome Chelsea, with a special Matchday Buddy hub positioned outside the Jarrold Stand. The Matchday Buddies will be available to help with getting those in need to their seats, assisting with pre-match and half time food and beverage orders, and handing out ponchos in bad weather.
Stephen Hobin, Head of Partnerships at Norwich City FC, said: “The hub will also be a meeting point for those supporters both home and away who have a disability or mobility issue. It’s designed to ensure their visit to Carrow Road is as pleasant and straight forward as possible”.
Danny Nobbs, Sponsorship Manager at Aviva, said: “We were really keen to build upon the foundation of previous years, to raise awareness of the programme and the improvements we have made through working closely with the club. The Matchday Buddies programme aims to make the matchday experience for both home and away disabled supporters and their carers as enjoyable as possible.”
Norwich City CEO David McNally added: “Debbie Tooke and her colleagues at Aviva have been fantastic in supporting our disabled fans at Carrow Road, so it’s great to be able to take the initiative to another level through our partnership.”
A special Aviva Matchday Buddy hub will be positioned outside the Jarrold Stand at every game and will be open one hour before kick-off.
For more information and contact details, visit the Aviva Matchday Buddies page