NORWICH City's Study Centre today welcomed Rt. Hon Ed Balls MP, Secretary of State for Children, Schools and Families and Canary Manager Glenn Roeder for a Show Racism the Red Card education event at Carrow Road.

More than 150 pupils from local schools attended the event to see the screening of the new SRtRC film and to take part in a question and answer session about racism with Glenn Roeder, Ed Balls, Club Community Ambassador Jeremy Goss and former professional footballer Dean Gordon.

The SRtRC campaign holds around 40 education events with football clubs throughout a season, using the high profile of professional footballers to talk to young people about racism, both in sport and society.

The new SRtRC film features some of the game's greatest players such as Thierry Henry, Samuel Eto'o, Lilian Thuram, Ryan Giggs, Rio Ferdinand and Didier Drogba, talking about their experiences of racism and offering advice on how to deal with, and combat, racism.

Ged Grebby, Project Coordinator of SRtRC, said: "Show Racism the Red Card is extremely pleased to wrap up our programme of events with football clubs in 2008 with Norwich City FC. We think that the latest Show Racism the Red Card film is the most powerful we have produced and it is our aim to ensure that it will be used in conjunction with its education pack in every school in the UK.

"SRtRC have organised this event in conjunction with NCFC's Study Support Centre, who have been very supportive of the campaign. The Club have also again taken part in SRtRC's anti-racist poster campaign and copies of this squad poster will be available to all at the event."

Jeremy Goss, Community Ambassador: "Norwich City Football Club is delighted to be hosting this event and supporting the Show Racism the Red Card initiative. In conjunction with the Study Centre this is one of several such forums that have been held with young people to discuss the issue of racism and bringing people together.

"It is an honour for us to be welcoming Ed Balls and Dean Gordon who joined our manager Glenn Roeder and local schoolchildren at Carrow Road.

"There is no place for racism in football or society and we would like to thank all those who took part."

Picture courtesy of Archant Norfolk