Norwich City will celebrate a local hero ahead of every home game in 2014-15.

THIS weekend sees Norwich City kick off our new Community Heroes initiative at Carrow Road.

Throughout the season the Club is celebrating the good work that local people do in their community, whether that’s in the emergency services or armed forces (past and present), carers or charity champions, super fans or the region's sporting heroes, we’ll be celebrating it before every match.

Ahead of every Sky Bet Championship home match, Norwich City will invite a deserving community-minded individual to place the match ball onto a special plinth ready for the referee and players to emerge from the tunnel and collect it for the game.

City's first Community Hero of the 2014-15 season is 10-year-old Canary fan Luke from Essex, who will bring out the official match ball for our game against Watford on Saturday.

Luke has been nominated to be our first Community Hero by the children’s charity Kidz Come 1st. He has been a massive support to his younger brother, Aidan, who suffers from severe autism, as well as facing his own personal learning difficulties.

Yasmin Khan of Kidz Come 1st commented: "Luke has missed out on a lot to help his family support his brother. He has been restricted in the things he can do as Aidan struggles with noise, crowds, animals etc, and Luke is always so supportive. He is very good to Aidan and helps to care for him in many ways.

"He’s a loving boy with a big heart and we would just like to say thank you to him for all he does for Aidan."