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Club News


10 June 2014

Canaries recognised for their commitment to equality

NORWICH CITY has been awarded Kick It Out’s preliminary level of the Equality Standard as the Club strives to promote equality and tackle discrimination.

The Canaries, whose squad includes ‘Next 20’ ambassador Nathan Redmond, has been awarded the Equality Standard for Professional Football Clubs in recognition of their efforts off the field.  
The Equality Standard is a framework which encourages and supports the development of equality practices and policies at professional clubs, across England and Wales and highlights six key areas of diversity; race, religion, age, gender, disability and sexual orientation.
The Club has been working alongside Kick It Out to deliver evidence against a series of objectives that ensure action in all areas of its operation; from the complaints reporting policy and the provision of a disability access audit to the training of staff and employee personal development.

The Standard also assessed City’s recruitment policies, as well as the delivery of activities and projects to under-represented groups in the community, in association with Norwich City Community Sports Foundation.

Speaking after the confirmation of the Canaries' Equality Standard, Roisin Wood, Director of Kick It Out, said: “Kick It Out is pleased to award the Preliminary Level of the Equality Standard to Norwich City Football Club.

“The organisation has been in continuous dialogue with the club to fulfil the requirements of achieving the first step in raising equality requirements for all associated with Norwich City.

“Upon reflection, the Equality Standard panel were impressed with the enthusiasm and determination to embrace equality and inclusion throughout the club.

“In addition, the panel was pleased with the provisions put in place for the disabled supporters, with the ‘Soccer Sight’ and ‘Match Buddies’ initiatives helping the club to start progressing in providing equality for all.” 

City's Chief Exectutive David McNally commented: “We are delighted to have been recognised with this award from Kick It Out, which highlights our work as a Club for promoting equality.
“Norwich City has a zero tolerance policy towards any form of discrimination and is committed to continuing to work with Kick It Out and other organisations to help combat discrimination, and to make coming to watch football and working at Carrow Road a safe and welcoming place.”
Tony Hedges, Safeguarding Manager at Norwich City, who has been working with the organisation on the Standard, said: “We are proud to have been awarded the Equality Standard by Kick It Out. A portfolio of evidence was presented from a number of different departments and demonstrates the approach of Norwich City in embracing equality and inclusion.
“The Standard provides a framework to examine all areas of the Club both as an employer and as a service provider. We will continue to build on our success as we develop our policies and procedures in the area of diversity and equality.”

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