Proceeds to provide funding and support to service personnel and veteransNORWICH City Football Club has helped to raise £3,781 for The Royal British Legion’s Poppy Appeal through Sky Bet’s #BidToRemember auction.
The Canaries made 22 match-worn shirts and 21 signed squad shirts from November’s 2-1 defeat at Nottingham Forest available for auction through Sky Bet’s eBay site.
Fans from across England and beyond placed their bids on the shirts, which included a limited edition poppy badge emblazoned on the chest.
The shirt worn by City goal-scorer Jonny Howson fetched £314, with the 24 Championship Clubs raising a total of £188,897 for the charity.
The proceeds from the auction will be used by The Royal British Legion to provide funding for services such as the Battle Back Centre in Lilleshall, which is an adaptive sport and adventure training facility for wounded, injured and sick service personnel.
A cheque was presented to the Legion on Tuesday and accepted by ex-Sapper Clive Smith – a Wolves fan who lost both legs serving in Afghanistan in 2010 and who spent time at the Battle Back Centre as part of his recovery.
Sky Bet’s Head of Sponsorship, Edwin Martin said: “The response to the #BidToRemember shirt auction from fans all over the world has been absolutely incredible.
“We’ve had bids from China, America and all over Europe, and the amount raised will go a long way to helping members of the Armed Forces community by funding vital facilities.”
The Royal British Legion Director of Fundraising, Charles Byrne, added: “The money raised from the Poppy Appeal helps us to support the Armed Forces community 365 days a year.
“We support service personnel, veterans who are transitioning back to civilian life or have left the Forces, and importantly their families too.
“Thank you to Sky Bet, The Football League, all of the participating clubs and most importantly, all of the fans who bought a shirt.”