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Community Hero: City v West Brom

9 August 2018

Norwich City Football Club is delighted to welcome Daniel Aldous as our first Community Hero of the 2018-19 season for the match against West Bromwich Albion.

Daniel, 14, was recently nominated for the FA 2017-18 Young Volunteer of the Year for his outstanding dedication in the community.

Daniel, a season ticket holder at Carrow Road, has been volunteering with the Community Sports Foundation since September 2017 and has clocked up over 300 voluntary hours by providing support in the fanzone and with mini kickers at Carrow Park.

“I started volunteering as I wanted to help young children enjoy football just as much as I do,” he said.

“It’s great seeing the kids have fun and also learning from experienced coaches as I’m aiming to be a coach when I’m older.”

Daniel was nominated to be Norwich City’s Community Hero by his parents to celebrate his achievements in the community.

“We nominated Dan as we feel he really brings something extra to local children and his dedication is just amazing as he gives up all his spare time to help others have fun and take their first steps in football,” they said.

“He never tells anybody what he does so it really is great to see him recognised for the pleasure and enjoyment he gives to others, never expecting anything in return.”

Daniel spends the majority of his school holidays helping at as many CSF summer school courses as possible and also coaches Lakeford Under-7s football team on Sunday mornings.

In addition to his voluntary work, Daniel is part of the Norfolk FA Football Futures initiative which helps build confidence, leadership skills and provides a progressive pathway for young leaders.

“Football Futures helps me develop my coaching and refereeing skills as well as my voluntary work. There are regular courses where we get together to see how we can help each other and we also get awarded certificates for the voluntary work we do.”

Daniel was recognised for his hard work in the community as he was nominated for the FA 2017-18 Young Volunteer of the Year by parents from the Under-7s football team that he helps coach.

“I was very proud and also quite shocked to find that people had been nominating me for the FA young volunteer of the year. It was nice to be told that what I was doing meant enough to some people to actually take the time to nominate me. Although I did not win it gave me a real feel good boost.

“I am so proud to be the Community Hero but would not be here without the help of coaches, leaders and CSF for giving me the opportunity. I hope today inspires other young people to help children love and enjoy the game whatever their ability.”

Please give a big Carrow Road welcome tomorrow to Daniel as he brings out the match ball ahead of our game against West Bromwich Albion. At every Sky Bet Championship home match, Norwich City will invite a deserving community-minded individual(s) to be their ‘Community Hero’ and place the match ball on to a special plinth prior to kick off.

Whether the individual works in the emergency services or the armed forces, is a carer or charity champion, a super fan or a regional sporting hero, the initiative celebrates their contribution to the local community.

If there is anyone you think deserves special recognition for their community efforts or personal achievements, please visit the Community Hero page on

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