Saturday’s home match against Rotherham United will see the Club join together with its key partners and the EFL in support of inclusivity and diversity.
Stonewall’s annual Rainbow Laces campaign highlights support for LGBT fans, players and staff across the game.
Along with other EFL clubs, there will be rainbow captain’s armbands, laces and corner flags at Carrow Road, as well as a rainbow substitution board.
In addition, Norwich City, with its Community Partner Aviva, have continued their work in this area throughout the year with a number of initiatives, including the emergence of the LGBT-friendly team Proud Canaries FC and most recently, a specially baked Rainbow Cake with the help of director Delia Smith, her Delia’ Canary Catering team and the Club. Proud Canaries Ambassador Stephen Fry also lent his support to the activity.
At Saturday’s match, pieces of the Rainbow Cake will be available outside the Aviva Community Stand, and with the help of Proud Canaries, City’s very own LGBT-fan group, Aviva will hand out thousands of Rainbow Laces to fans outside the stadium ahead of kick-off.
The Club has liaised with fan groups Along Come Norwich, Barclay End Norwich and Proud Canaries as they have also produced a new flag display to mark the occasion.
Today the Club is also joining colleagues and friends at Norfolk FA along with the Community Sports Foundation and Aviva by supporting their Workplace Laces Day, where colleagues can show their support by wearing Rainbow Laces.
For more information on Proud Canaries and how to join Proud Canaries FC, please click HERE.