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Club News

Club reveals membership scheme for 2020-21 season

16 January 2020

Norwich City are pleased to reveal details of the club’s new membership scheme for the upcoming 2020-21 campaign.

After a lengthy consultation process with supporters, the scheme will once again feature three membership options – Canaries: Home, Canaries: Away and Junior Canaries.

The club have reintroduced and refreshed a tiered loyalty system, which will be based on games attended during our 2018-19 promotion-winning season in the Sky Bet Championship.

Also new for 2020-21, with each individual membership fans will be able to take advantage of a new Match Pick option. Following the release of the fixtures for the new season, the Match Pick will allow fans a better opportunity to watch a game of their choice.

Current members will receive correspondence from the club detailing the number of home and away games they have attended throughout the 2018-19 season.

Costs of each of the three memberships have also been reduced. Canaries: Home and Canaries: Away memberships will cost £35 each, with current members able to renew at the discounted price of £25. Junior Canaries memberships will cost £25, with Under 16 season ticket holders also able to add a Junior Canaries membership at a discounted price of £15.


Chief Operating Officer Ben Kensell said: “This is a membership scheme built by the fans, for the fans. Our consultation process has been thorough and extensive, and we’ve canvassed opinion and taken on board feedback from supporters both locally and further afield.

“The consultation process demonstrated that there certainly is not a scheme that will work for every supporter, but we are confident that the solution agreed with supporters is a significant step forward.

“We’ve made the decision to return to a tiered loyalty system based on games attended during our 2018-19 promotion-winning season and have also introduced a Match Pick, which will allow supporters better opportunity to purchase tickets to their desired game.”

Key dates

Canaries: Home, Canaries: Away and Junior Canaries memberships for the 2020-21 season will be available to current 2019-20 members to renew from Friday 17 January at 9am.

Current members then have a month to renew at the discounted price before memberships then go on general sale to all supporters at 9am on Monday 17 February. Current members will also receive priority access to the Match Pick if renewed before general sale.

How to buy

Memberships will be available to buy both online at and in-person at the Club’s Carrow Road ticket office and Fan Hub store in the city centre.

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