Double triumph for City at The Drum Awards

Norwich City were recognised with two wins at The Drum Awards on Thursday, June 13.

Norwich City were recognised with two wins at The Drum Awards on Thursday, June 13.

The club picked up Gold in the sports category and were also given the Grand Prix award for our World Mental Health Day campaign.

The ‘You Are Not Alone’ video has been viewed over 146m times across more than 150 countries. More importantly, it was responsible for over 7,500 inbound messages to Samaritans, which accounted for 63 per cent of all messages around World Mental Health Day.

The All England Lawn Tennis Club (Wimbledon) took the silver award for sports while the Ryder Cup won bronze.

Also nominated were initiatives from SailGP, Audi x FC Bayern and Unilever x AFCON.

The Drum Awards for Marketing EMEA is the third in a three-legged global tour celebrating the world’s best marketing.